Facebook Connect and Facebook Platform (for developers) are a big part of the strategy that has grown Facebook into a site with 350 million users.  That growth seems to be the primary goal of Mark Zuckerberg, rather than taking extra measures to protect the privacy of its userbase. In an interview with Techcrunch, Zuckerberg answers [...]

In the last post, I mentioned the importance of qualifying  your search engine marketing firm in various disciplines.  You wouldn’t take your car to a brake specialist to get the oil changed, and you shouldn’t go with a marketing firm that doesn’t specialize in link building or SEO. To round up, today I want to [...]

I don’t want to sound like a nerd, (ok, maybe I do), but I was just reading a paper called ‘tagging human knowledge’ by Paul Heymann, Andreas Paepcke, Hector Garcia-Molina.  Because I’ve been speaking recently about categorization and taxonomy and their importance in defining relationships of things, I completely neglected tagging as a viable method [...]

A taxonomy is , in an oversimplified manner, a hierarchical organization and categorization of a subject.  The categories of this blog, for example, represent a basic taxonomy.  DMOZ, or the Open Directory Project represents a more complex taxonomy. Categorization is important so we can understand how a thing fits in with other things around it.  [...]

It’s surprising to me how many websites are still being built without a thought to future online marketing efforts. What I find especially surprising are the number of web development frameworks and tools that were built without a single thought of search engine optimization. When I develop a website these days, whether it’s for personal [...]

There’s a phrase that has stuck with me over the last decade.  It’s a philosophy that I picked up during my days managing a sales team that has carried a lot of weight through to my days of internet marketing and search engine optimization. Plug the holes in your bucket before pouring more water into [...]

My previous post on the new Google features was published today (June 5th) at 11:48am The screenshot of the search result below was taken about 5 minutes ago.  I’m not certain why this post was indexed so quickly while others remain un-updated. It definitely calls for experimenting. I do know that blogs tend to get [...]