I’m kind of a type nut.
Even though I’m not a designer, I have a yearn to learn more about type. Things like kerning and line spacing excite me.
Web fonts, their use and their proliferation online is something I can really sink my teeth into. And have, since the beginnings of Harbour City SEO when I launched my UFO site, and then last year when I pushed on with my main site and used Day Poster Black as my headings, last Halloween when I launched Scary Pants SEO and this year when I relaunched my site with Press Gothic and Museo driving the content.
I like to think I’ve grown and gained some maturity in my usage, and I’d like to think that my designs reflect that growth. I’d also like to think that I’m showcasing the best of the web, (at least, not the worst) by using modern CSS, HTML5 elements and liberal doses of current content.
If you’re a website that hasn’t yet adopted web fonts in all their glory, well, I want to help you with that. I’m going to help you by giving you five reasons to start using web fonts, and then, if you need it, I’ll help you implement them.
- It’s easy. Sites like Typekit, Font Squirrel and Fonts.com provide you with kits, even host the fonts for you.
- It’s (at times) free. There are lots of sites with great and free fonts available. (Font Squirrel has tons of ‘em)
- It’s a good way to make your site stand out. Nothing says “unique” like a site with custom web fonts.
- It’s hip. Currency (current-ness, not money) is a great way to show clients and visitors that you’re not just online, but that you’re active online.
- It’s marketing. I just submitted my site to the Web Font Awards, and might win stuff. At the very least, I’m gonna get a link out of it.
Like what you see? Contact me to add web fonts to your website.
Shameless self promotion - vote for me in the web font awards!
This entry was written by Sean Enns, posted on October 17, 2011 at 10:55 am, filed under Content Marketing, Fonts, Link Building. Bookmark the permalink. Follow any comments here with the RSS feed for this post.